In the years leading up to starting HIFI, we have been doing a lot of thought and research into music. How, where, why people listen to music… how the music industry works… and all the innovations made in the way we all interact with music. I think this graphic best captures listening behaviors- since people [...]
The value of the experience.
One of the primary goals of HIFI is to provide a music discovery and listening experience unlike anything anyone has seen. A big part of that, we feel, is to reveal and connect as much of the process and people behind the music people love. We have been playing with a lot of existing 3rd [...]
